Lessons from Lusaka

Lessons from Lusaka: The Role of Field Studies in Connecting with the Human Experience It takes greatly diverse skill sets to build remarkable modern software. Because software is inherently technical, it is tempting to weight the technical sciences as more important than other ones that are more subjective; however, it would be a great mistake…

View Article

Helping our Heroes through Freedom Day

Helping our Heroes through Freedom Day Do you remember where you were and what you were doing the morning of September 11th, 2001? It was such a pivotal day for so many of us. A day we won’t forget. A day where we still wish to honor our fallen and our heroes. Freedom Day, organized…

View Article

Out of the Office

Out of the Office Fresh Air. We all need it. Taking a break from our high-tech multitasking lives gives us a chance to restore focus, increase problem solving and alleviate stress. Knowing when its time to disconnect can bring a fresher perspective and energy when it’s time to reconnect. When adventure calls, here are some of the…

View Article

The Importance of Customer Service

The Importance of Customer Service I was inspired to write this blog post because I flew on Delta on August 9th, or at least I was supposed to fly on Delta on August 9th. The Delta systems had gone down on August 8th and instead of flying home, I spent the night on the terminal…

View Article

What We’re Reading

What We’re Reading Our team is an eclectic group of dreamers, doers, leaders, and just plain likable people! Unsurprisingly, our interests are diverse. Here’s what a few of us are reading to learn new skills, grow as people, or just for fun.   Chapters by Candace Carpenter “It’s about transitions when new opportunities take life…

View Article

3 Basics to Providing Better Feedback

3 Basics to Providing Better Feedback Throughout the course of your project, there will be multiple opportunities to share your invaluable feedback and thoughts. When starting your project review, there are three basic guidelines to keep top of mind: 1. Not all feedback is created equal. Pick the right team. Think of your target audiences…

View Article

Just My Type: How Fonts Impact Design

Just My Type: Using Web Fonts to Improve Your Design Type plays an important role, regardless of the medium, and can make or break any design. The exceptional use of typography can make a good design into an excellent design. Is your font choice visually appealing, working with the rest of the design elements, or does it…

View Article

The Value of a Digital Partner

What determines value when selecting a digital partner?Just cost or is there more? How often do you measure the value of something when making a business decision? Daily, I’m sure, especially if it’s a big-ticket item. I’m going to assume you gather a few competing cost estimates, check the company website, talk to references, and maybe…

View Article

18 Years and Counting

As the Founder and President, it feels fitting to introduce our new blog on Insite’s 18-year anniversary. Since our company’s inception in 1998 (before blogs even existed!), Insite has guided clients through the multifaceted maze of technologies, trends, and best practices. What started as basic websites (since that was all we had to work with…

View Article